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Post Info TOPIC: almay's new magic makeup


BCBG

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almay's new magic makeup
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i thought i would give this stuff a try when i was at rite aid yesterday.  it claims to magicaly transform into anyones perfect shade.  it comes out white and then you blend it in and it changes color and it actually works pretty good.  it gives a nice sheer coverage and blends well.  it is the wierdest thing.  i like it a lot.  i used the light on myself, my sister, and my cousin. i  am the fairest of the 3 and my sister is fair and my cousin has a little bit of a tan going on and it worked for all of us. 


almay_06large/28636_large.jpgthis is what it says on the almay site.  


"With Smart Shade™, there’s no more guessing or stressing over what shade of makeup is right for you. This revolutionary colorless foundation contains microscopic color beads that are activated when you smooth it on—transforming into a shade that complements your skin tone. You’ll get sheer coverage with a natural finish, so your skin looks smooth and even. Nourishing antioxidants like grapeseed, ginseng and gingko biloba help give skin a healthy glow. Each of the 3 shades cover a wide range of color. All you have to do is choose the one closest to your skin tone—it’s that easy!"



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Dooney & Bourke

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What is the texture like?  More like a foundation or a moisturizer?

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BCBG

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it is kind of like moisturizer, but a little bit thicker.  when the beads break, it gets a little thicker.  it feels really good on, it doesn't feel heavy or sticky.

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Kenneth Cole

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How long does it last?

I am so sick of reapplying!

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