STYLETHREAD -- LET'S TALK SHOP!

Members Login
Username 
 
Password 
    Remember Me  
Post Info TOPIC: Did we know.........


Coach

Status: Offline
Posts: 1811
Date:
Did we know.........
Permalink Closed


That this spring Anthro will be opening up a new store in Rockefeller Center (NYC- of course).


 


AND............They will have an art gallery in conjunction with the store.


That's total eye candy for those of us who like looking at all the cool things at Anthro.Plus I'm sure they'll be inclined to swipe our poor lil' credit cards for those of us who want those said cool things in our domain.


 


Am I being a total geek about this?


I think a trip is in order to NYC to check it out- missed out on last nite's fun!



__________________
"Fashion is revolutionary, rarely evolutionary"  www.lipstickfashionmascara.com


Coach

Status: Offline
Posts: 1811
Date:
Permalink Closed

Ok sorry this is so long but here is something to read;


 






Anthropoligie buyer scours world for marvelous things







January 20, 2006












Keith Johnson, the found-objects buyer for Anthropologie stores, bought 20,000 wooden yarn spools from Portugal, as a few are displayed on this fireplace mantle, December 20, 2005.





As the found-objects buyer for Anthropologie stores, Keith Johnson combs flea markets, antiques stores, art shows, and bazaars around the world for marvelous things.


He spends six months of the year in Europe, with periodic jaunts to Asia, buying up old furniture and bric-a-brac, searching out artisans with unique wares.


In other words, he gets paid to travel and shop.


‘‘It really is a fantastic job,’’ says Johnson, whose finds serve variously as store fixtures, limited-run products, or inspiration for new Anthropologie home-furnishings offerings.


‘‘If there is something I want to see, I can just wake up and get on a plane,’’ says Johnson, who is on the prowl for ideas as well as objects. His most recent excursions included a trek to Amsterdam to check out that city’s hot modern-design scene and an early December jaunt to Art Basel in Miami, an international art fair.


Glamorous as that may sound, ‘‘the job isn’t for everyone,’’ he says. ‘‘You have to be a hunter-gatherer in your soul. You really have to be driven.’’


Thanks to Johnson’s keen hunting instincts, Anthropologie stores across the land display their $4 latte bowls and $88 ruffle-necked sweaters not on mere shelving, but on massive old French farm tables, weathered garden furniture, and turn-of-the-previous century painted wooden cupboards.


All of it is for sale, of course - from the $13,000 zinc soda fountain, to the $4,800 circa-1890 iron armoire.


Johnson once bought up hundreds of carved-wood panels used for flocking velvet at a French textile factory and, in a genius stroke of repurposing, sent them into the stores to be sold as wall art.


Among his countless other scores: A metal hook he spied in a French hotel became a best-seller as an Anthropologie reproduction (no longer available); a Gothic-looking wooden gate he bought in a London shop inspired a headboard (Gate Bed, $1,348 to $1,548); and a British furniture-maker he discovered was tapped to design a chest whose unusual surface finish makes it look as if it’s covered in fabric (Petite Patchwork dresser, $1,498).


As if his current duties weren’t enough, he will take on the role of curator when Anthropologie opens an art gallery as part of its new Rockefeller Center store, set to open in the spring. For Johnson, the gallery is another way to promote artisans whose work does not lend itself to the kind of mass production needed to supply a major retailing chain.


Like, perhaps, the woman he met on his last trip to London’s Spitalfields market who makes retro-looking stoneware fish platters.


‘‘She does goldfish to sharks,’’ Johnson says. ‘‘I envision a whole wall of these at the stores, but she’s used to making one or two at a time. If it seems like getting her to make so many changes them, I’ll just take what she can make.


‘‘You have to be careful with creative people. They could lose what you loved about what they do.’’


An artist and former furniture designer, Johnson started his global shopping excursions soon after his partner, Glen Senk, a former Williams-Sonoma retailing executive, took over the Anthropologie helm in 1994. Senk was tapped by Richard Hayne, founder of Urban Outfitters, to help build the new concept, which brought upscale women’s apparel and home furnishings under one roof.


Senk enlisted Johnson to help with the fledgling chain’s two stores in Wayne, Pa., and Rockville, Md. Part of the Anthropologie plan was to feature sophisticated, constantly changing store interiors to lure the target customer - a well-educated, well-traveled 30- to 40-year-old female - with an ‘‘evocative environment.’’


Using striking antique furniture as display fixtures seemed like a great idea. But there was a problem.


‘‘We learned that people don’t want to come into a store and find something is not for sale, and if we wanted to create change, we had to keep bringing in new fixtures,’’ Johnson says.


‘‘I grew up with an art-dealer father who would spend months every year in Europe buying art. I never imagined I would find myself doing the same thing.’’


These days, he finds most of the antiques he buys in France, England and Belgium, where he’s built a network of scouts and has a team of agents who document the pieces and arrange for shipping to Anthropologie’s Gap, Pa., warehouse.


One thing Johnson has learned is to travel light.


‘‘I always tease him because he keeps everything in his pocket,’’ says Wendy Wurtzburger, Anthropologie’s merchandise manager. ‘‘He’s got his digital camera and his phone, and phone numbers on scraps of paper.’’


‘‘There is a lot of competition out there,’’ Johnson says. ‘‘If a market opens at 7, you want to be there at 6. At some of these places, there are thousands of people waiting, and when the gates open there is this war cry and you have to run like a madman.’’


His recent finds include the art-nouveau interior of a notions shop in Barcelona, Spain, including a 20-foot-tall cast-iron balcony; it all ended up in a Newport Beach, Calif., store.


The kind of quirky old objects and furnishings Johnson favors are on vivid display in the sprawling Pennsylvania home he shares with Senk. (The couple also have a Manhattan apartment and a Palm Beach, Fla., place.)


There’s an old French radiator mounted over one fireplace. Over another, he’s hung the rusted trunk lid of a 1927 Citroen. In the living room, Johnson has hung instructional panels from a French driving school and turned a folding metal lounge chair into a coffee table.


A cork beehive from Portugal sits in one corner. In another, a huge empty frame with rococo carvings of birds and flowers leans against a wall.


‘‘I bought hundreds of those in an old gilding factory, and we put mirrors in them and used them in store dressing rooms,’’ Johnson says. ‘‘They were never gilded so they got that wonderful, white weathered look. If they had been gilded they wouldn’t have been as interesting to me.


‘‘We’ve periodically tried building store fixtures, but they don’t have the soul of the old pieces. The old things give a life and resonance to the stores that just can’t be replaced.’’



__________________
"Fashion is revolutionary, rarely evolutionary"  www.lipstickfashionmascara.com


Coach

Status: Offline
Posts: 1973
Date:
Permalink Closed

I had no idea they're opening a new store in NYC! I'm pretty sure I will be spending a lot of time there...


And thanks for posting that article. It was really fascinating - what a dream job that guy has!





__________________


Hermes

Status: Offline
Posts: 6191
Date:
Permalink Closed

You NYC girls are so lucky!


Poor silly me had no idea all the fixtures at the Anthro stores are actual antiques...I guess I'm so cyncial that I thought they were manufacturing this shubby-antique hic aesthetic. Guess not.



__________________


Marc Jacobs

Status: Offline
Posts: 2065
Date:
Permalink Closed

carmenb513 wrote:


Ok sorry this is so long but here is something to read;   Anthropoligie buyer scours  has a team of agents who document the pieces and arrange for shipping to Anthropologie’s Gap, Pa., warehouse.

whoa...hold on a second, the warehouse is in gap? i drive through there all the fricking time?!?! my neices father works in the gap! where in h-e-double hockey sticks is this warehouse in the gap? ladies from this neck of the woods...care to put on some black face paint with me and do a little breaking and entering?

__________________
"But I want you to remember, I intend this breast satirically." Susan from Coupling

http://qtipsandmammoths.blogspot.com/
Page 1 of 1  sorted by
 
Quick Reply

Please log in to post quick replies.

Tweet this page Post to Digg Post to Del.icio.us


Create your own FREE Forum
Report Abuse
Powered by ActiveBoard