usually in february -- like the middle i think. i've had mixed luck with barney's warehouse. i've consistently noticed that the first day or two the sale prices aren't that different. usually there's no additional markdown or anything like that, making the main benefit of the sale the fact that it's all the sale stuff from all the barney's so you get more selection. you might have an easier time, just going to the store in the middle of january and checking out sale prices then. but maybe it's different for bridal stuff.